Apple TV+ ‘Ted Lasso’ Season Finale Ninth in Nielsen Streaming Ratings


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The season finale of Ted Lasso’ performed well, according to Nielsen ratings reporting streaming popularity from early October, with the Apple TV+ show the ninth-watched piece of video content in that particular week.

Following its first appearance in Nielsen’s weekly streaming chart since Apple TV+’s inclusion, the Jason Sudeikis sports comedy reappeared in the chart for the week of October 4 to October 10, narrowly getting into the top ten SOVD Programs chart in ninth place.

The figures, shared by Variety list “Ted Lasso” at 507 million minutes, Nielsen’s metric for measuring the popularity of a show. The episode for that week was the season finale for the second run of shows.

The Apple TV+ show, the only one to appear in the listings, lie behind seven shows that aired on Netflix, including “Seinfeld” and “Squid Game,” with the latter securing over 3 billion minutes of watch time. Disney+ also beat “Ted Lasso,” with “Black Widow” achieving fifth place with 676 million minutes.

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Under the Top 10 SOVD Originals list, “Ted Lasso” improves its position to fifth, behind Netflix’s “Squid Game” in first, “Maid” (1,904 million minutes), “On My Block” (776 million minutes), and “Midnight Mass” (707 million minutes.)

The Apple TV+ comedy narrowly beat Netflix’s “Great British Baking Show,” which took sixth place for the week at 505 million minutes.

[via Nielsen/Variety]

Ahead of the third season, the cast, writers, and producers of the show negotiated significant salary increases. After reportedly earning around $250,000 to $300,000 per episode, star Sudeikis is expected to be paid around $1 million per episode for the third season.

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